Juice Business Masterclass: Welcoming Anthony from the USA to Learn the Real Side of Juicing
Anthony with Por and Pin, LTB. founders on class days at LTB. License To Blend Charoenkrung, Bangkok, Thailand
We were delighted to welcome Anthony, a student from the United States, to Bangkok for our Juice Business Masterclass at License To Blend (LTB). Anthony’s journey is fueled by a deep passion for clean living, functional nutrition, and active aging, and his goal is clear: to build a juice business that supports long-term health, longevity, and a sustainable lifestyle well into retirement.
Traveling across the world to learn juice craft is no small commitment—and Anthony quickly discovered that our masterclass goes far beyond blending fruits and vegetables.
Making Juice Is the Easy Part
One of the first things we tell every student is this:
“Learning juice recipes is the easiest part of the business.”
Anyone can find recipes online. What separates a thriving, profitable juice bar from one that struggles or shuts down is the day-to-day operational discipline behind the counter.
This is where the Juice Business Masterclass becomes different.
Understanding Daily Juice Bar Operations
Operating a successful juice business requires a deep understanding of how the shop runs every single day. In the masterclass, Anthony learned how operational decisions directly affect profitability, consistency, and brand trust.
We cover:
Daily opening and closing procedures
Workflow efficiency behind the bar
Equipment planning and preventative maintenance
Kitchen layout designed for speed, hygiene, and yield control
Small inefficiencies, when repeated daily, quietly erode profit.
Financial Planning & Reading KPIs for Juice Businesses
One of the most critical lessons for any juice entrepreneur is learning how to read the health of the business through numbers, not just sales volume.
Anthony spent time learning industry-standard KPIs for juice bars, including:
Cost of Goods Sold (COGS %)
Gross and operating margins
Daily sales per labor hour
Waste and yield ratios
These KPIs allow owners to spot problems early and make fast, informed adjustments—before losses compound.
Cost Control: Where Most Juice Bars Fail
Cost control is one of the biggest reasons juice bars fail, and it’s often misunderstood.
In the masterclass, we dive deep into:
Ingredient yield and juice extraction efficiency
Managing seasonal produce price fluctuations
Preventing over-ordering and under-stocking
Understanding how wastage silently destroys margins
Over-stocking leads to spoilage.
Under-stocking leads to missed sales opportunities.
Both cost the business money—and both are preventable with the right systems.
Staffing, Rostering & Payroll Discipline
Payroll is often one of the largest cost percentages in a juice bar. Without proper planning, it can quickly spiral out of control.
Anthony learned how to:
Plan staffing levels based on sales patterns
Build smart rosters that balance service and cost
Train staff for speed, accuracy, and consistency
Use SOPs to reduce dependency on any one individual
A well-run juice bar doesn’t rely on hero staff—it relies on systems.
Hygiene Standards, SOPs & Brand Protection
For a juice business, hygiene is non-negotiable. In the masterclass, we share real-world SOPs developed from operating multiple branches, not theory.
Key areas include:
Food safety and cold-chain control
Ingredient handling from receiving to service
Cleaning schedules and service audits
Staff hygiene standards and accountability
Strong SOPs protect not only customers—but also the long-term value of the brand.
Learning What to Expect From Your Investment
Perhaps one of the most valuable outcomes for Anthony was gaining clarity on what realistic performance looks like for a juice business.
Instead of guesswork, we help students understand:
What healthy margins look like
How long it realistically takes to stabilize operations
Where new owners typically underestimate costs
How to scale without losing quality or control
This knowledge allows entrepreneurs to invest with confidence, not hope.
A Masterclass Built From Real Operations
What we teach in the LTB Juice Business Masterclass is not easily found on YouTube or in generic courses. It comes from operating real juice bars, facing real challenges, and solving them over time.
Anthony’s experience reflects exactly why we designed this program—for individuals who want to build a juice business that is:
Operationally sound
Financially disciplined
Scalable and sustainable
Aligned with health, longevity, and lifestyle goals
We’re honored to support passionate entrepreneurs like Anthony on their journey—and we look forward to seeing how he applies these principles beyond Bangkok.
